Packaging design needs to consider the audience, where it is going to be displayed and sold, and what materials are going to be used. Communicating with consumers through packaging is important. The ...
The Pentawards has released its annual report unveiling the top packaging design trends set to take over 2025. With cultural shifts, changing consumer habits and an increased focus on environmentalism ...
A report from The Consumer Goods Forum's Plastic Waste Coalition of Action asserts that artificial intelligence can help ...
Packaging is one of these things that people don’t really care too much about until it changes. Introduce a different font, a fresh colour, or a new shape, and suddenly customers who never gave the ...
An estimated 30% of companies are leveraging artificial intelligence today and 70% see the greatest impact in the packaging design stage, market analysis and interviews with Consumer Goods Forum ...
Packaging has always been a balancing act. Consumer packaged goods (CPG) companies must weigh cost versus performance and market appeal versus machinability. As interest in sustainable packaging has ...
What do you think packaging design will look like in 2024? In the next year, packaging design will continue to evolve and surpass the limitations imposed by traditional shelf-space categories. With ...
何かを買うときにまず最初に目に付くのはそのパッケージ。購入後もパッケージがちょっと普通と違って良い感じだと開けるときのワクワク感も高まります。パッケージデザインが凝っていればそれだけでなんだかお得な買い物をした気分になれることも ...
Dezeen Competitions: The Salmon Packaging Design Competition tasks designers with creating innovative packaging using corrugated cardboard sourced from sustainable and renewable materials. The ...