Roblox virtual makeup may be trendy, but player obsession with digital avatar customization has real-world implications. Major beauty brands such as Nars and Nyx are paying close attention to how ...

NEW YORK, Sept. 28, 2023 /CNW/ -- Maybelline New York has ventured into the virtual world of Roblox, captivating a new audience of makeup enthusiasts. Through a partnership with Splash, the brand has ...

NEW YORK, Sept. 28, 2023 /PRNewswire/ -- Maybelline New York has ventured into the virtual world of Roblox, captivating a new audience of makeup enthusiasts. Through a partnership with Splash, the ...