Now in his ninth decade, the S4 Capital founder is still ragging on WPP and thinks PR is just an extension of advertising that doesn’t need to exist on a standalone basis. Nice choice! This is premium ...

The use of Generative AI (GenAI) surged by a staggering 890% throughout 2024, marking an unprecedented acceleration in ...

Woolley Marketing is a monthly column for Campaign Asia-Pacific, penned by Darren Woolley, the founder and global CEO of ...

Last month, in a surprise ruling, 20-year-old Kaley G.M. successfully sued Meta and Google over harms linked to childhood ...

Winners will be revealed at Campaign's Agency of the Year Global Awards ceremony at London's Carlton Tower Jumeirah on ...

IBM has awarded its global media account to Omnicom following a competitive review. The account's remit spans the Americas, EMEA, and APAC including Japan, Campaign has learned. IBM's global media ...

Three US-based executives have announced they are leaving The Trade Desk (TTD) in what the demand-side platform is calling “a ...

When a global brand lands badly in a specific market, it's usually explained away as a cultural nuance missed. A local detail ...

The chief executive received a base salary of $1.75 million. Nice choice! This is premium content. Sign in below or join our ...

While US shops dominate, Bench Media and Bastion represent Australia in the global top 10, with Malaysia’s Trapper Media narrowly missing the cut at number 12. Excellent choice! This is exclusive ...

Dogs have done nothing to earn Ad Nut's goodwill and everything to earn Ad Nut's very justified, very documented, entirely ...

Campaign compiles a new 'Move and win roundup' as each week progresses. This edition will cover March 30 through April 3, ...