Wishing a very Happy Birthday to Dr. Jagdish N. Sheth! Today, we celebrate the birthday of the illustrious Dr. Jagdish N. Sheth, the Charles H. Kellstadt Professor of Business at Goizueta Business School, Emory University. #AIMS #Educationist #EducationLeader #EducationExpert #ThoughtLeader #Birthday #BirthdayWishes | Master School of Management

The much-awaited book is here! Marketing Management 16e, Indian edition is out. Updated with the changing behaviour of consumers in the era of digitisation, new brand strategies and dynamic marketing techniques, this book is packed with real-world case studies of leading, and new-age Indian brands. Learn the ins and outs of marketing with the expertise of bestselling authors- Philip Kotler, Alexander Chernev, Kevin Lane Keller, Jagdish N. Sheth and G. Shainesh. So, wait no more! Get your copy he